As editors, we’re trained to shape words—not visuals—yet the way we present our businesses still shapes how we’re perceived. The good news? You can build a strong, trustworthy brand—without design overwhelm—by using Canva with intention.

In this practical workshop, you’ll learn to use Canva as a strategic business tool—not simply to create attractive graphics, but to strengthen your brand, streamline your workflow, and elevate your client experience. We’ll begin with the essentials: templates, branding fundamentals, and polished client-facing documents. From there, we’ll move into brand kits, layout control, collaboration features, Canva’s AI tools, and accessibility best practices.

You’ll leave with practical systems, a clearer brand direction, and the confidence to use Canva thoughtfully, so your business materials feel cohesive, professional, and aligned with your editorial identity. When your visuals are consistent and purposeful, you spend less time second-guessing and more time focusing on what you do best—editing.

Sohini Ghose (she/her) is an editor with more than fifteen years of international publishing experience. She has worked with Big Five and independent publishers, university presses, and both debut and bestselling authors, holding in-house roles at Cambridge University Press, Seagull Books, Macmillan, and now HarperCollins (Harlequin). She has also run her own global editorial business since 2015 and is a published author with books from Macmillan India and Rupa Publications.

A digital collage artist whose work was first exhibited in New York City in 2021, Sohini's interest in visual storytelling informs her approach to branding and design for editors, and she offers one-on-one Canva consultations tailored for editors seeking to strengthen their visual brand and business presence.

Committed to supporting the next generation of editors, Sohini helped establish and teach editing at the Seagull School of Publishing, continues to mentor emerging professionals, and serves on the board of the Editors Tea Club.

This event is free to attend and open to all editors, guests, and/or members of related fields. It will be recorded. The recording will be available to the public for 2 months after posting, and then available only to Northwest Editors Guild members.